Business
Posted: 3 months ago

Archi Conquered the Domestic Market. Now It’s Putting Georgian Real Estate on the Global Map

When a developer from Tbilisi starts appearing in conversations about Miami’s coastline, it’s a signal for more than just another run-of-the-mill high-rise. Archi, one of Georgia’s most well-known development companies, is stepping onto the international stage while simultaneously tightening its standards at home. With 19 years of experience, more than a million square meters of completed construction, and a new international certification in hand, the company is signaling that it wants to play by global rules.

Earlier this year, Archi was awarded the ISO 9001:2015 Quality Management Standard, a benchmark recognized by more than a million organizations worldwide. Certification came through TÜV NORD, a respected German body accredited by DAkkS, after a rigorous audit of the company’s processes.

For the average homeowner, these acronyms might sound abstract. But in practice, ISO means that every stage of construction—from design to delivery—is measured against strict international criteria. It’s a system built on transparency, efficiency, and constant improvement. For those toying with the possibility of investing in apartment buildings in Georgia, this kind of oversight is a reassurance that the country’s residential market has truly matured.

Archi has had its eyes on the international market and has been making steps towards entering it from a solid position for a while now. Back in June 2024, the company signed an agreement with Deloitte, a “Big Four” audit firm, to review the group’s consolidated financial reports. According to the CEO Shio Khetsuriani, the deal represented “a new stage of growth in monitoring and credibility.”

The partnership placed Archi among the few Georgian developers willing to put their finances under the scrutiny of one of the toughest auditors in the world. It also sent a message to foreign investors who seem to be keeping a keen eye on real estate in Georgia. For them, transparency, backed by an international firm, can often be the deciding factor.

But back to the construction quality: Archi’s projects, whether residential complexes or branded hotels, are built almost exclusively with materials sourced from established European manufacturers, often lauded for their consistent quality. Ytong’s famous energy-efficient blocks (Archi even built a factory in Georgia to produce the blocks locally), HeidelbergCement concrete, Fundermax panels, Caparol finishes, and KONE elevators are synonymous with standard in the sector. The effect is visible not just in the buildings’ appearance and durability but in the reduced energy bills Archi apartment owners get.

This attention to detail is one reason Archi’s developments—51 completed projects and another 30 underway—remain in demand across both capital Tbilisi, and regional destinations like Batumi, Rustavi, Bakuriani, etc. that weren’t much of a rage a decade ago. For investors eyeing Batumi apartments for investing in Black Sea coast, the developer’s emphasis on international standards is what often tips the scale towards the decision.

And now, the story is supposed to continue beyond Georgia. Archi recently unveiled plans for its first U.S. project, a $50 million residential complex called “Archi Miami.” Rising on Pompano Beach near Miami, the development will include 100 apartments, pools, co-working areas, and fitness facilities. American firm Deforma Studio is behind the design, while local partner Elite Group is co-developing the project.

According to Archi’s founder, Ilia Tsulaia, after years of building to the highest standards in Georgia, the company is ready to establish itself abroad. “Of course, we remain committed to our work at home”, he says, “but Florida offers an opportunity to prove ourselves in one of the world’s most competitive real estate markets.”

Florida’s housing data supports that optimism. Rental prices in the state have climbed 14% in just two years, and migration into the region continues to rise. For Archi, it is a chance to test Georgian development expertise against American expectations—and to see whether its formula of quality materials, financial transparency, and long-term vision over short-term profit can travel.

From Tbilisi neighborhoods to the shores of Miami, Archi’s trajectory reflects an actor that is no longer content to think locally. ISO certification, Deloitte oversight, and premium projects at home all point to a developer eager to compete internationally. Whether for families moving into new flats in Georgia or global investors diversifying portfolios, Archi is positioning itself as more than just another builder. It is aiming to be Georgia’s first truly global real estate brand.